Why Study Social Media & Digital Marketing?

Social Media & Digital Marketing is on the rise. The digital marketing industry is booming and has grown from a trend to a significant influence in a short period of time; as a result there is a huge demand for Social Media & Digital Marketers.

A Social Media & Digital Marketing Apprenticeship is great if you want to enter the Social Media and Digital Marketing sector as well as those already working in these areas that are looking to renew their skills with formal training. The course recognises the rapid growth of the Social Media and Digital Marketing sectors as business tools and helps learners develop their knowledge and put it into practice.

If you’re interested in a Digital Marketing Apprentice head over to our website and take a full look at the course we offer and apply!

Why not read Chloe’s Story, one of Steadfast’s Social Media & Digital marketing apprentices.

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Chloe’s Story | Social Media & Digital Marketing

Hello, it’s Chloe.

If you’ve ‘liked’ our Steadfast Training Ltd page on Facebook then you’ve probably seen the occasional ‘Chloe Update’ that is posted onto Facebook to keep everyone informed on what’s going on in the life of Chloe.

For those of you who don’t know, I’m a Social Media & Digital Marketing Apprentice at Steadfast Training Ltd. I’m writing this blog post share with you how I came to work for Steadfast and if I’d recommend an Apprenticeship – I’ll try not to tell you my life story but I do have a habit of digressing.

After finishing my GCSE’s I went on to New College Stamford to study A-Levels in Media, Film Studies and Photography with the dreams of becoming the new David Bailey, however during the time I spent there I started to recognise I was enjoying Media more, I found Media straightforward yet still enjoyable, it made me think but I found it easy to understand, everything just clicked – after completing a module on the effects of Social and Digital Media I became increasingly interested in how it was used for marketing and how you can influence people through the use of language, video and image via online platforms. In spite of appreciating Media more I still applied to study Fashion Photography at University however the closer it came to September the more I realised that it wasn’t want I aspired to do anymore, my ambition had changed, I wanted a career in Social Media.

So, that’s when I entered the working world and managed to secure myself a Level 3 Social Media and Digital Marketing Apprenticeship with Steadfast Training Ltd in December. I finished my Apprenticeship more than 6 months ago now and I’m still here at Steadfast Training Ltd. A lot of my friends have left Univeristy now and are finding it hard to find work whereas I have nearly two years of experience under my belt and a qualification in my desired industry, I can safely say I still don’t regret turning down University..

An Apprenticeship has helped me develop old skills and learn new ones in a working environment, I’ve learnt how to deal with real working life problems, not theoretical ones – what’s even better is I’ve been earning money instead of growing the dreaded debt that comes with a student loan and the overdraft that most students have learnt to love.

To me Apprenticeships allow you to not only learning how and why a subject like Social Media works but you are also given the chance to put it into practise and gaining experience as well as a qualification. So, to answer the question everybody asks ‘Would you recommend an apprenticeship?’ The answer is yes, I believe this is the right route for me and I’m glad I chose an Apprenticeship over Uni. It’s not only helping me develop my career, work ethics, qualifications and portfolio it’s also helping me develop myself as a person.

If you’re interested in an apprenticeship then check out the vacancies here or call us on 0845 223 2401

I’m looking forward to see what the future brings and of course I will keep you all up-to-date on what happens, so follow Steadfast’s blog to stay in touch!

Chloe

Chloe Robinson

10 Things not to put in your CV

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A description about what you look like or even images of yourself should never be included on a CV. It isn’t professional and will be viewed as a mockery if it includes this information.

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Proofread your CV, twice and then get someone else to do it! Spelling and grammar mistakes can be a huge turn off to an employer! REMEMBER: Spellcheck isn’t always write

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Putting irrelevant work experience on your CV will dilute your key message and fill up needed space!

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If your hobbies will show you in an unusual light it is better to leave them out, stick to a short and precise list (e.g. writing, reading, etc)

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If you have an inappropriate or embarrassing email address, don’t use it! – Think about creating a more professional email specifically for your job search.

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Stay away from negative words such as; mistake, awful, bad, nothing even if they’re used in a positive sentence (e.g. awfully good)

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You should never include this information on your CV! If this info gets into the wrong hands you could be in trouble! Have it ready for your employer when they ask for it but don’t include it on your CV.

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A long CV is boring and gives the impression that you’re unable to distinguish important and irrelevant information – stick to 1-2 pages.

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Clip art, too many distracting colours and strange fonts will make your CV hard to read. Make a good impression with your CV and don’t distract from the information with bold designs.

For more information on CV and employability take a look at our Job Seekers section on the website.